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BatchBrew vs Craftybase: a UK maker's honest comparison (2026)

12 May 2026 · 13 min read · Updated 12 May 2026

Heads-up: we built BatchBrew. That makes this comparison biased by definition. We've tried to keep it factual by sourcing every Craftybase claim to their pricing page, their docs, or verified user reviews on Capterra. Verify anything you depend on against Craftybase's own site before you decide either way.

Craftybase's cheapest paid tier costs roughly 3.3× BatchBrew's Maker plan. That's not subtle, and it should be the first thing on the table when you're choosing between the two.

It also isn't the whole story. The price gap buys real things: live Etsy and Shopify order sync, multi-level recipes, eight years of refinement, US tax exports, lot-to-sale traceability for compliance-sensitive makers. Whether those things matter to you is the actual question, and that's what this post is for.

TL;DR: Pick Craftybase if you're a US-based maker doing $50,000+ a year, you live in QuickBooks, and Schedule C exports matter at tax time. Pick BatchBrew if you're a UK maker doing under £20,000 a year, you sell across Etsy plus Folksy plus markets, you want a phone-first tracker, and roughly £15 a month vs $49+ a month makes a meaningful difference. The full comparison table sits below.

1. The honest comparison table

Every cell sourced. Yes = shipped today. No = explicitly absent. Partial = exists but limited (with note).

CapabilityCraftybaseBatchBrew
Materials inventoryYes. Real-time, low-stock alerts, stocktakes, consignment.Yes. Units, thresholds, suppliers, categories, low-stock alerts.
Recipes / BoMYes. Multi-level, sub-assembly cost tracking.Yes. Single-level (one product = one recipe of materials).
Batch / production loggingYes. Auto-deduct materials. Lot-to-sale traceability (Indie tier $83/mo+ only).Yes. Auto-deduct, batch history, optional notes.
Automatic COGSYes. Recalculates as material prices change.Yes. Recalculates per batch on production logging.
Marketplace order sync (live)Yes. Etsy, Shopify, WooCommerce, Square, Wix, Squarespace, Faire, Amazon, PayPal.No. BatchBrew models marketplace fees but does not pull orders.
Marketplace fee modellingYes. Etsy and Faire calculators on marketing site.Yes. Etsy + Amazon Handmade UK + custom platforms with %/flat fees.
US tax (Schedule C)Yes. Flagship feature.No.
UK tax (HMRC, MTD, VAT)No. Not on HMRC's MTD-compatible software list.No. On the roadmap, not shipped.
GBP-native pricingNo. Billed in USD; UK buyers face FX and card fees.Yes. GBP default, multi-currency available.
Multi-user / teamYes. Roles from Indie tier ($83/mo+) upward.No. Single-user, on the backlog.
Native mobile app (iOS / Android)No. Browser only.No. But installable PWA, mobile-first design.
APINo. Craftybase's docs explicitly state none.No.
Zapier integrationNo.No.
QuickBooks integrationYes. PO sync (Studio+) and Inventory sync (Growth tier).No.
Bulk CSV importYes. Reviewers flag bulk-edit as awkward.No. Manual entry only.
CSV exportYes. Every report.Yes. Production history.
Free tierNo. 14-day trial only.Yes. 5 products + 15 materials, free forever.
Free public toolsYes. Etsy fee, candle fragrance load, soap cost, Faire fee.Yes. Etsy vs Amazon Handmade UK fee calculator.
Time in market8+ years (founded 2011).Months (launched May 2026).
Aggregate review score4.6 / 5 across 190+ Capterra reviews.No reviews yet (pre-launch).

Three contrasts dominate the table. Price: Craftybase's cheapest paid tier is over three times BatchBrew's Maker plan, and Craftybase has no permanent free tier. Geography: Craftybase is built for US makers (Schedule C, USD pricing, no UK MTD support); BatchBrew is built for UK makers (GBP default, HMRC content, UK marketplace fee modelling). Sync depth: Craftybase pulls live orders from nine marketplaces; BatchBrew models fees but doesn't import orders.

Sources: craftybase.com/pricing, craftybase.com/integrations, help.craftybase.com, Capterra, all accessed 30 April 2026. BatchBrew rows verified against the live codebase the same day.

2. Pricing: the gap and what it actually buys

Craftybase's published tiers, in USD, as of 30 April 2026:

TierAnnual ($/mo)Monthly ($/mo)Order lines/moIntegrationsNotable
Pro$49$492511 user, manual imports
Studio$41$49250UnlimitedRecipes, daily imports, QuickBooks PO sync
Indie (most popular)$83$991,000UnlimitedBatch / lot tracking, user roles
Business$166$1995,000UnlimitedHourly sync, Amazon, production scheduling
Growth$291$34920,000UnlimitedPriority support, QuickBooks Inventory Sync

BatchBrew's tiers, in GBP:

TierGBPLimitsNotable
Free£05 products, 15 materialsFull core: batch logging, stock deduction, profit math, platform fee modelling, mobile/PWA
Maker£14.99/moUnlimited products + materialsProduction history, best-sellers chart, materials-used summary, priority support

A few honest things to say about that gap.

Craftybase's higher price covers more capability. It is not "Craftybase charges more for less". The $49 tier already includes one live integration syncing actual orders; the $83 Indie tier adds full lot-to-sale traceability and multi-user roles. If you're doing 200 orders a month on Etsy and another 100 on Shopify, the operational savings from real sync are easily worth the price difference.

The free tier is the structural difference. BatchBrew's free plan covers most makers under HMRC's £1,000 trading allowance. 5 products and 15 materials handles a typical hobby-stage candle, soap, or jewellery maker with room to spare. Craftybase has no equivalent; you get a 14-day trial and then the meter starts.

FX and card fees stack on top. A UK maker on Craftybase Indie is paying $83/mo, billed in USD. Add typical FX margin and any cross-border card fees, and the real cost lands closer to £70/mo than the back-of-envelope conversion implies. BatchBrew's Maker plan is billed in GBP from a UK Stripe account; what you see is what you pay.

3. Where Craftybase genuinely wins

Six things Craftybase does better than BatchBrew today, with no spin.

Multi-level recipes. A soap maker might have a "lavender base oil" sub-recipe (200g olive oil + 100g coconut oil + 5ml lavender essential oil) used inside three finished products. In Craftybase, that's a sub-assembly: define it once, reference it from each finished recipe, and a price change ripples through automatically. In BatchBrew, you'd list the three raw materials directly in each finished recipe and maintain the quantities in three places. Workable for ten products, painful at thirty.

Live marketplace order sync. Craftybase auto-imports orders from nine platforms (Etsy, Shopify, WooCommerce, Square, Wix, Squarespace, Faire, Amazon Handmade, PayPal) and decrements stock as orders land. For a maker doing real volume on multiple channels, this is the operational difference between "trust the dashboard" and "reconcile spreadsheets every Sunday". BatchBrew models the fees those marketplaces charge, but doesn't pull the orders themselves.

US tax export. Schedule C Guidance is a flagship Craftybase feature and a recurring praise point in reviews. If you're a US sole proprietor filing Schedule C in April, that one report can save a weekend.

Lot-to-sale traceability. From the Indie tier ($83/mo annual) upward, Craftybase tracks which finished batch went to which order. For cosmetics, soap, or food-adjacent makers operating under FDA or GMP scrutiny, this isn't a nice-to-have, it's a compliance feature.

Eight years of refinement. Craftybase shipped in 2011 and has been accreting features ever since. They claim 3,000+ maker customers and carry a 4.6/5 aggregate rating across 190+ Capterra reviews. Maturity earns trust that no new product can shortcut. One reviewer: "I've been using Craftybase for 6 years now, and I can't imagine not having it" (MJ N, Apparel & Fashion, 1 Aug 2025, Capterra).

QuickBooks integration. PO sync at the Studio tier and full Inventory sync at the Growth tier. For US makers who run QuickBooks for bookkeeping, that wiring saves hours every month. BatchBrew has no equivalent.

4. Where BatchBrew genuinely wins

Seven things BatchBrew does better today, with code paths to back each one.

Price. £14.99 a month for the Maker tier, free forever for the Free tier with 5 products and 15 materials. For a maker under HMRC's £1,000 trading allowance, that's the difference between paying nothing and paying $49 a month plus FX.

UK-native, end to end. GBP default, with multi-currency available for makers selling cross-border. UK marketplace fee modelling for Etsy UK and Amazon Handmade UK in our free fee calculator. UK-focused content already shipping in the blog: Etsy UK fees, pricing handmade candles in the UK, the £1,000 trading allowance. Craftybase has no UK-specific tax content and isn't on HMRC's MTD-compatible software list.

Multi-platform fee aggregation in one place. BatchBrew's Platforms feature lets a maker model the fees they pay across Etsy, Folksy, NotOnTheHighStreet, Shopify, market stalls, and any custom channel as percentage-plus-flat structures. The dashboard rolls profit up across all of them as one number. Craftybase's marketplace fee tools live on their marketing site (Etsy and Faire calculators), not as a per-channel ledger inside the app.

Mobile-first PWA. BatchBrew is designed around the maker who logs a batch from a phone next to the workbench. The app installs to your home screen, runs in standalone mode, and the batch-logging page is one tap then one swipe. Craftybase has no native or PWA mobile app; it's browser-only. One Capterra reviewer flags the gap directly: "no way to know what manufacturers have been made or not" (Sheridan A, 2 Aug 2025).

Frictionless batch logging. Pick a product, set quantity, log. Material stock auto-deducts atomically; no multi-page wizard, no "stock count cycle", just the action you need to do every time you finish a batch.

A genuinely free tier, not a trial. 5 products and 15 materials with full core functionality, no time limit, no card needed. Most hobby and side-hustle makers fit comfortably inside that envelope. We expect that some never upgrade and that's fine.

Default-deny data isolation. Every user-owned table in BatchBrew has Postgres row-level security gated to the signed-in user. Default-deny from day one rather than a security retrofit on a six-year-old codebase.

5. Two real Craftybase reviews, in their own words

We read the reviews. Here's one from each side, with full attribution. Frame these as recurring themes, not universal experience: the aggregate Craftybase score is 4.6/5 and most users are happy.

Positive. Sarah K (Cosmetics, "Soap Witch") on Capterra, 6 April 2026: "Customer support has been so responsive and even followed up. Easy navigation through the platform. They have an excellent knowledge base."

Critical. Lanie L (Internet, Owner) on Capterra, 2 August 2025: "Trying to sync my Etsy sales within Craftybase inventory has been impossible."

Both are real users on a real review site you can verify yourself. The pattern across 190+ reviews: support is widely praised, sync issues come up enough to be a recurring theme, and US-currency pricing is a recurring complaint from non-US users.

6. Who should pick which

Three honest profiles. If you're not in any of them, the answer is probably "neither yet".

Pick Craftybase if you are:

  • US-based and filing Schedule C
  • Doing $50,000 a year or more in handmade revenue
  • Selling on multiple platforms and need live order sync, not manual reconciliation
  • Operating under FDA or GMP rules and need lot-to-sale traceability
  • Already running QuickBooks for bookkeeping

Pick BatchBrew if you are:

  • UK-based, trading in GBP
  • Doing under £20,000 a year (or under the £1,000 trading allowance, in which case the Free tier is yours)
  • Selling across multiple UK platforms (Etsy, Folksy, NotOnTheHighStreet, market stalls) and want one combined revenue figure
  • Logging production from a phone in the workshop, not a desktop in an office
  • Comfortable trading some maturity for £15/mo and a UK-native build

Try a spreadsheet if you are:

  • Selling under £1,000 a year and treating it as a hobby
  • Comfortable with Excel and not bothered by manual reconciliation
  • Not yet sure if "the maker thing" is a side hustle or a passing interest

We mean that one honestly. Not every maker needs an inventory app. A clean spreadsheet works fine until it doesn't.

7. What BatchBrew won't fix soon

The risky-honesty section. Here's what we're not going to ship in the next six to twelve months, and why.

Multi-level recipes (sub-assemblies). BatchBrew is single-level: one product, one flat list of raw materials. That's a deliberate scope decision for the small-batch maker we're built for, and it's also a real gap for anyone with reusable bases or sub-recipes. We may revisit this once we have enough makers asking; we're not promising it.

Live Etsy or Shopify order sync. Pulling orders is operationally expensive (auth, retries, deduplication, refunds, edge cases). We model marketplace fees so your profit math is right; we don't import orders. If live import is a hard requirement, Craftybase is the better pick.

Multi-user / team workspaces. BatchBrew is single-user today. Team seats are an "eventually" item on the backlog, not a Q3 2026 commitment.

US tax exports. Schedule C, sales tax by state, NAICS codes: none of those are coming. We're a UK-first product and our tax tooling will follow that focus.

Native iOS or Android apps. We ship a PWA instead, which installs to your home screen and runs in standalone mode. That's the right trade-off for our resources right now. If you need a true native app with offline-first batching, BatchBrew probably isn't there yet.

If any of those are dealbreakers, you have your answer.

8. What's coming for BatchBrew

Conservative on dates: we'll only put a quarter on something already designed or in-flight.

Q2 2026. Free fee calculators for Shopify, Folksy, and Not On The High Street. Edit and delete production logs with stock reversal (spec written). Restock calculator on recipe cards. UK-tax content cluster expanding (HMRC Self Assessment, Making Tax Digital, COGS for UK sellers).

Q3 2026. Dark mode. Multiple supplier links per material on the Maker plan. Materials categories for filtering and reporting.

Beyond. Weekly email digest for Maker users. Month-over-month production comparisons. More advanced charting on the dashboard. Team seats remain an explicit "later" item with no committed quarter.

We'd rather under-promise than miss dates. If you're picking inventory software based on a roadmap promise, that's usually a sign the current product doesn't fit yet.

Frequently asked questions

Is BatchBrew a Craftybase clone?

No. Different price point (£14.99/mo vs $49+/mo), different geography (UK-native vs US-first), different surface (PWA-installable vs browser-only). Both let UK makers track materials, recipes, and batch production; that's where the overlap stops.

Will BatchBrew sync my Etsy orders?

Not today. BatchBrew models marketplace fees (Etsy UK, Folksy, NotOnTheHighStreet, Amazon Handmade) so your profit math is correct, but it doesn't pull orders. Craftybase does sync orders. If live order import is a hard requirement, Craftybase is the better pick.

Does Craftybase work for UK makers?

Functionally, yes. Practically, with caveats: pricing is in USD (FX and card fees apply), there's no UK MTD or VAT support, and Craftybase isn't on HMRC's MTD-compatible software list. UK makers can use it; many do. But the product is built for the US market and the tooling reflects that.

Can I import my Craftybase data into BatchBrew?

Not via a one-click migration tool yet. You can export materials and products as CSV from Craftybase, then enter them into BatchBrew manually within free-tier limits. A bulk-import path is on the roadmap. If that would help you, tell us.

Why is BatchBrew so much cheaper?

Three reasons. We don't sync live orders, which is operationally expensive. We're newer and have less feature surface than an eight-year-old product. The Free tier covers the £1,000-trading-allowance segment Craftybase isn't optimised for. Cheaper isn't always better; it just means smaller, simpler, and built for a smaller maker.

Two roads, both legitimate

Three things to remember:

  • Craftybase is the right pick for US makers doing real volume who need live sync, multi-level BoM, Schedule C, and don't mind paying for it.
  • BatchBrew is the right pick for UK makers running lean, selling across multiple UK platforms, and wanting a phone-first tracker at a fraction of the price.
  • A spreadsheet is the right pick if you're under £1,000 a year and not sure yet whether the maker thing is a hobby or a hustle.

We'd rather you pick the right tool than the one we sell. If that's BatchBrew's free tier, it takes a minute to set up and there's no card needed. If that's Craftybase's 14-day trial, we won't be offended. For more decision guides like this one, see our other guides for makers.

Last updated 30 April 2026. Pricing and features change on both sides. We re-check this post every quarter.


Written by the BatchBrew team.

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